“Blueprint developed our logo, signage, labels and, marketing materials with an eye toward cohesive messaging. Our products pop off the shelves because our brand identity is unique and clear. We receive frequent, consistent compliments on our marketing because it truly separates our brand from the many competitors.” – Kate Coffey, Queen of the Twist

Look up “real estate” in the dictionary, and you’ll likely find an icon of a house flanked by the name of a company. The Baker Group, a go-to team of experienced brokers at Burlington Realty, is atypical. Blueprint created a distinctive logo that matched the group’s unparalleled ability to exceed at being client-centric.

The CES logo visually conveys a sense of unity and collaboration. It unites the company's associates across North America. To date, along with the logo, Blueprint has spearheaded the company’s branding from top to bottom.

Brooklyn Brittle is truly unlike other products and, of course, needed a logo that reflected that. We studied the target audience and after gaining a great understanding of the millennial’s mindset, we strategized. Now, when the box sits next to its competitors, it, too, is unlike anything else.

The Boutsikakis brothers established Village Batch, a handcrafted Greek goods company, in hopes of connecting U.S. consumers with the rich products from their family’s homeland. With a keen eye towards design, the brothers were determined to avoid stereotypical Greek pictorials and turned to Blueprint’s expertise in branding.

Kristen Mimlitz, Principal of Breathe To Balance, was in need of a logo to broaden the success of her practice. Blueprint developed a dynamic logo that portrayed Mimlitz as a creative, caring and empowering yoga instructor offering vibrant classes for both adults and children.

Recently, the American Medical Association (“AMA”) sought our services. AMA’s internal design department was looking for a fresh pair of conceptual eyes to design an advertisement. Within the week, we developed a series of advertisements that thrilled the in-house design team and the CEO. The design was featured in industry publications and healthcare websites.

After losing their son, John, to a difficult battle with brain cancer, his parents, Ed and Amy, made it their life mission to honor the life of John by eradicating brain tumors and improving the quality of life for young people diagnosed with cancer. Blueprint jumped at the chance to work with the organization. After Blueprint developed a website, press kit, marketing materials and signage, businesses, organizations, schools, hospitals and even Chicago’s mayor went gray in May.

Hue Interiors believes that instituting a creative approach, capitalizing on what their clients value and applying the clients’ personalities has the possibility to transform a room into a sanctuary. Blueprint believes that devising a logo that captures the stylists’ striking perspective will entice the appropriate audiences and transform a business into a thriving luminary.

In an effort to energize Jerry Owen Strength + Conditioning’s client base, Blueprint helped design and launch a branding initiative that creates clarity and visually conveys the company’s principles and guiding values.

With a website introduction that states, “The baklava that changed the world.”, Sheekar Delights needed a website that would back such a declaration. Sheekar Delights turned to Blueprint to develop a solution. We re-photographed the company’s imagery to convey product excellence delivered with warmth. The new imagery was complemented by a clean, organically styled logo that spoke to the company’s heritage and personality.